The most boring part of getting traffic to a website is
getting backlinks. This is hard, boring, time consuming
work. You spend hours finding relevant websites to link to,
then spend hours more sending emails requesting backlinks,
or submitting your sites to there links pages. And at the
end of the day (actually in a few weeks), you have ½ a dozen
new reciprocal link partners. that’s good and all, but it
bores the living hell out of me, and I don’t have time for
it. And they are only reciprocal links.
Far better are one way links back to your pages. These are
from websites that link to your site without you having to
reciprocate. They are the best links to have, and the best
way to get them in the past has been by submitting articles
to places like directories, ezines and forums where other
people read them, and hopefully give you a link back on
there website somewhere.
Using a blog you can build one-way links to your site very
fast. If you write articles of interest to others, they will
link back to you in articles they write on their own blogs,
and bloggers link to other bloggers without even thinking.
Getting your blog seen
“OK, so how do I get my blog in front of other people?” you
ask… you automatically submit your blog posts to the large
blog and feed directories as soon as you publish them,
that’s how! Included in your blog software is the ability to
ping other feed sites. At SEO-easy.com you can find a free
list of 45 directories to add to your Blog, so you can ping
them automatically every time you update your blog.
If your blogging software doesn’t have the ability to
automatically ping, go to Pingomatic.com and submit your
Where to put your blog
On your website, that’s where. If your blog is hosted
outside your website… on blogger.com for instance, move
it! You can’t get backlinks with your blog if unless it’s on
a page of your website. The other option is using WordPress
or a similar blog package.
WordPress is fast becoming the most popular blogging
software in use today. It is included as a free download in
with many hosting accounts. Go into your servers admin and
look for Fantastico Scripts and it should be there. If your
hosting includes cPanel, you will find it is included, all
you need to do is install it, and that takes only a minute.
If your hosting does not include it, you can download and
install it from WordPress.org yourself.
You can place your blog on your homepage – yoursite.com – on
another page of your site – yoursite.com/blog – on a
subdomain – blog.yoursite.com – but in my opinion, by far
the best is yoursite.com